In his chapter “The Googlization of Us” from his book The Googlization of Everything, Siva Vaidhynathan focuses on the way in which Google takes advantage of its users by gathering their personal information and using it to profit. Some users are unaware of this data collection, and would have to sift through a lengthy privacy policy to discover what they’re actually sharing with the tech giant. Regarding this privacy policy, Vaidhynathan says “If you read the privacy policy carefully, it’s clear that Google retains the right to make significant decisions about our data without regard for our interests” He further argues that any semblance of privacy or protection of users is built on the potential to profit off of them, and if that potential were to disappear likely so would that protection. Overall he paints a largely negative view of Google, claiming that, although the company provides useful and free features to its users, like any company its main goal is to make money. If that involves collecting large amounts of user data and tracking their searches, so be it.
After this year’s events surrounding the NSA’s surveillance habits, people have started paying more attention to the government’s level of interest in their lives. They would probably not be surprised then to find that government requests to Google foruser data have drastically increased in the past three years. Google isn’t shy about publicizing this information, either. Although the corporation makes it clear that some information they are legally prohibited from sharing, it has published the statistics for each country’s government data requests, and how many produce the data. The United States is in the lead by far with almost 11,000 requests within 6 months, followed by India with 2,600. The US also produces data in more cases than every country listed; about 84% of the time. Some requests, apparently, they are not allowed to publish, such as those related to the Foreign Intelligence Surveillance Act, and so these numbers may not be entirely accurate. One thing seems certain though, which is that Google is not happy with this arrangement. It seems to resent the fact that it not only has to hand over its data, but is not allowed to fully report on exactly what it handed over. Considering the fact that Google has done its fair share of surveillance, one must wonder why exactly it is so bothered now.
As Vaidhynathan made clear in his chapter “The Googlization of Us”, Google has no qualms about collecting its users’ data. Although there are options to minimize the amount of data collected and tracking preformed, it is not the default and many users are unaware of it. It is also impossible to eradicate data collection fully. Given this, it might seem a bit hypocritical for Google to get so upset over the Government requesting data and then not letting them publish all the statistics. After all, how much does Google publicize its own data collection statistics? In this situation, Google also comes away seeming like the protagonist who is valiantly defending the citizens of the United States against the Government’s unjust and infringing surveillance practices, which seems rather convenient: they get to clean up their image and harp on the Government, which lately everyone loves to do. What could go wrong? Perhaps it’s unfair to be so hard on Google. After all, Google users accept the privacy policy when they use its services (whether they know what it entails or not), whereas they have no knowledge nor can they give consent when the Government requests their data. However, let one more thing be said: most of the Government’s requests to Google are subpoenas and warrants, and thus related to legal proceedings, where Google was making them out to be random requests for an average citizen’s browsing history.
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